Pet MultiVitamins Supplements for Daily Overall Health

Supports pets' immune system, energy supply, skin and coat health, and hip joint and bone health.

Glucosamine

Probiotics

Omega 3 & 6

Vitamins & Minerals

1. The total size of pet probiotic supplements market may be around USD 1.45 billion by 2026, and it would grow at CAGR 11.4%. Other pet supplements markets such as pet joint supplements market may reach USD 787 million by 2026 at CAGR 7.0%. In the pet joint supplements market, the proportion of glucosamine + chondroitin accounts for 55%–65%. The size of omega-3 pet supplement market may reach USD 1.58 billion and grow at CAGR 10.10%. Pet protein powder market shows CAGR of 8.1%–8.5% over the years as well. There are important trends in the selection of products nowadays like all-in-one products, clean labels and premium materials. Soft chews used in the segment are accounting for one third of the market with growing dynamics of 25% each year. 

2. All-in-one products cover six main areas of functionalities, namely: gut, joints, immunity, skin and coat, bones and muscles. This format allows to reduce the number of options for consumers and to increase average sales and numbers of repeat purchases. This can be used for soft chew formats, powders and specially designed treats under various definitions such as “general maintenance of healthy nutrition” and “focused joint/gut support”.